Negotiation, Persuasion and Influence

Negotation can help you win business, resolve conflict and deliver outcomes that work for all, not just some. Build the confidence you need to become a successful negotiator by learning more about how to persuade and influence effectively.
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30 Minutes

Real Influence

In this interview, Mark Goulston explains why influence is more important than persuasion in business.

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30 Minutes

Ask for More

In this Expert Interview podcast, U.N. negotiator Alexandra Carter talks to Mind Tools about the power of mediation in a successful negotiation.

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14 Minutes

Logical Fallacies

Discover how to identify and avoid logical fallacies and false arguments, so you can spot untruths and root out wrongful reasoning.

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11 Minutes

Win-Win Negotiation

A win-win approach to negotiation aims to find an outcome that satisfies all parties. Follow the five steps of principled negotiation to boost your chances of success.

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8 Minutes

The Five Canons of Rhetoric

Communicate clearly, persuasively and convincingly using the Five Canons of Rhetoric (Invention, Arrangement, Style, Memory, and Delivery).

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8 Minutes

Monroe’s Motivated Sequence

A detailed explanation of Monroe's Motivated Sequence: a persuasive five-step call to action that can help you engage and inspire your audience.